Who said insurance wasn't hip? Latching onto the current zombie trend, Maurice "Hank" Greenberg, AIG's former chairman and CEO, is trying to bring the company back from the dead.
Greenberg is rummaging among the ruins of AIG to form an entirely new venture: C.V. Starr, a family of insurance companies that will compete with AIG.
Greenberg has begun luring employees from AIG to his new digs on Park Avenue (in one of Lehman Brothers' old HQs, incidentally). And he may have added help from Ken Feinberg's recent decrees -- as defections from AIG increase, what better place to go to than AIG, part two?
Does it count as poaching if they're your former employees?
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