FINSwire Mar 16 2010

Fidelity Amps Up Focus on RIAs

FINSwire Team

Fidelity is rolling out a host of new client-service teams for registered investment advisers, according to The Wall Street Journal.

Advisers will be assigned a dedicated team familiar with their issues, so that they don't have to deal with different representative each time they call the company, the paper said.

Each team has a client-service manager and various experts in areas such as new accounts and account transfers. The aim is ramp up customer service in areas from onboarding to day-to-day needs. The new program began as a pilot. By the third quarter, the teams are expected to be assigned to small groups of advisers throughout its Institutional Wealth Services advisory unit.




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